With experience drawn from over 40 years at the sharp end of running successful sales teams, and with particular insight into the complex and challenging world of Sales Training, BLACKMASK provides a range of supportive mentoring services which could help you shake things up a bit, and help you with the changes you need to make, to move your business forward.
Let’s face facts, if your struggling to get sales, and you don’t know what to do about it, you’re business can be a pretty scary place! Sometimes you just need a little help to identify the little things that can make a big difference and get you back on track.
BLACKMASK offers help of the simplest kind by providing a free consultation to help identify your most pressing issues and can assist in the creation of a strategic Sales Training plan designed to address them.
BLACKMASK sets about things differently from others who might offer strategic support, not so interested in the high-level stuff that costs a fortune and can be really difficult to implement, but much more interested in basic nitty gritty stuff that is much more affordable and easily achievable.
We can then get pumped up with a big slice of creative thinking and the pulling together of a structured plan which will help improve sales and achieve your business objectives.
You’ll be amazed at what can be done with a little bit of direction or some targeted support, so if you feel you are ready to shake things up a bit, then maybe BLACKMASK can help you too, and remember, if nothing changes, nothing changes!
The next move is down to you.
A long time ago in a galaxy far, far away…
BLACKMASK set up in 2006 to provide sales mentoring support aimed at businesses who were light on sales expertise, but big on plans for success.
Many new start businesses find that their experience to date may not have been particularly sales focused, and this can pose a real problem if they want to sell things!
BLACKMASK knows how to sell things and can show others how to do it too.
Most companies appreciate the need to have process in their business, stock control, administration, and manufacturing, for example, would not run smoothly without an understood process. You may have come across companies who fall short of a process in these areas, they’re usually pretty easy to spot!
The really weird thing is, that many businesses don’t appreciate the need to have a sales process, and instead will open for business in the hope that others will understand what it is they do in the hope or expectation that the phone to ring with an order, the trouble is this approach doesn’t really work very well!
Therefore it’s probably fair to say that businesses without a sales process are usually pretty easy to spot as well, especially when the going gets tough because sometimes even the tough just don’t know how to get going!
However, embed a bit of sales process in your business and things can be very different! With a sales process you’ll be able to understand the relationship between the application of effort and results that might bring.
It’s often much easier than you’d think to make a meaningful change, and remember, if nothing changes, nothing changes.
And what’s the story behind the logo?
It was 1989, over the preceeding 15 years or so I’d already built what I regarded as a successful sales career, this was when I met my sales Guru for the first time.
It was an epiphany moment for me, the time I first learned about the Structured Sales Process and the time I realised how little I actually knew about selling!
I learned from my Guru the importance of knowing ‘The Structured Sales Process’ and embedding it in my business. It was at times very difficult as I had to unlearn bad habits and learn the new ones which would enable me to take control of my own destiny.
I have always been a fan of the Star Wars saga and from the very start saw parallels in the relationship between the Jedi Master and his student, and in the relationship between myself and my mentor. Since becoming a mentor myself, I have enjoyed making use of Jedi symbology and philosophies to help make important points and to add a salient if lighter touch to proceedings.
The Blackmask logo was inspired by the Jedi symbolism shown opposite, which I’m sure die hard Star Wars fans will recognise at a glance, but for the less well informed they represent The Rebel Alliance, Rebels Pheonix, Galactic Empire and The Old Galactic Republic , I hope it makes some kind of sense now.
May the Force be with you.
Once upon a time.........
Over the years BLACKMASK has worked closely with a specialist sales development company called ‘Believe’ who also help companies with recruitment, selection and development of sales teams.
This collaboration led to the creation of a robust sales development programme called the ‘Believe System’, which was featured in an audio clip originally created for a presentation about 10 years ago!
When I came across it recently, I felt the message was still relevant today, an age old tale which I think will sound familiar to many.
Anyway, I thought it might be fun to merge the old audio clip with our current Jedi imagery, and I think it still works, check it out for yourself.
Very useful course to return to my company to assist with the sales process. Many areas to take back to my everyday job which I’m sure will prove very beneficial. Great Course.Mark Muir
Very well structured training, interactive with inclusion of each student for each of their businesses, types of customer.Paul Edge
Brilliant Course GordonJack Simpson
Fantastic and refreshing new approach to sales in a digital age. Practical nuggets to take away.Amanda Charteris
Would appreciate more one to one mentoring, truly educational course, would sit through it all again!James Buchan
Brilliant 😊Melissa Forrest
Really enjoyed your workshop this week on trojans, sales techniques and life. You have some really interesting stories and I love your style. Look forward to catching up on the 26th,
Very useful informative courseRosemary Henderson
Really enjoyed the workshop, excellent trainer, thank you.Tracie Lovie
Great session to enhance skills and many reminders of knowledge already there. Motivating for building to the future.Pamela Evans
The facilitator was very knowledgeable from his sales background and therefore added to the background.James W Kennedy
Gordon is very enthusiastic and knowledgeable, and I learnt a lot and enjoyed the course.Lynne Adu
I attended one of Gordon Mackay’s sales workshops recently and found it incredibly beneficial. The workshop really pulled apart and challenged how I approach new clients. I have tried and tested the techniques, and they are very effective. Gordon is an incredibly gifted individual who teaches from personal experience. I cannot recommend this enough.Scott Wallis